Experience · 2017–present
Eight years at Dominicanos USA — web developer, then lead designer, email-marketing specialist, and director of its QLeague esports program — now building products at Craftly Studio. One person, end to end, no handoff.
Jan 2025 – Present
Hybrid · Full-time
New York City
Creative studio offering brand identity, web design + development, digital products, data visualization, and marketing. One person handles brand to build — no handoff, no account managers, no overhead.
Jan 2025 – Present
Full-time · Remote
Craftly Studio · New York City
Designing and building RequestWave — a white-label client portal that agencies run under their own brand: intake, requests, approvals, and billing. A solo build across the whole stack: brand identity → product UI → multi-tenant backend with row-level security → connected payments → transactional email. One person, brand to backend. No handoff.
Oct 2019 – Jan 2025
On-site · Full-time
Dominicanos USA · New York City + Dominican Republic
Founded and directed QLeague as a DUSA program — the first Dominican-American esports league — built and run alongside my design, web, and email work at the organization. Officially recognized by the Federación Dominicana de Deportes Electrónicos (FDDE), which lists the league as operating «con reconocimiento de esta federación». Designed the full brand identity — logo, visual system, sponsorship decks, editorial magazine — and built the standalone site at qleague.gg. Led all operations, programming, and partnerships across NYC and the Dominican Republic over 6 years.
Named personally by the Dominican foreign ministry — the release was syndicated by Hoy Digital and El Universal Digital, and is mirrored on INDEX's own site.
MIREX press release ↗Notable events: Microsoft Times Square launch — "Esports Brawl Hawl" (130+ attendees, live on Twitch) · FDDE–DUSA formal alliance signing in Santo Domingo · International Street Fighter tournament with MenaRD (DR world champion) · Friendly Fire game nights at Microsoft NYC · DUSA + QLeague at la Feria del Libro (Dominican Republic, Nov 2024) · Juegos Nacionales Salesianos in DR (2025)
QLeague design system
Mar 2019 – Jan 2025
Remote · Full-time
Dominicanos USA · New York City
Lead designer for all funder-facing and public-facing visual output at NYC's leading Dominican-American nonprofit. Designed annual reports, financial reports, pitch decks, sponsorship packages, brochures, newsletters, press releases, and a 50-state voter guide with custom illustrations. Produced motion graphics, instructional videos, and social GIFs (After Effects). Organized the annual DUSA Immersive Fair at Microsoft Experience Center NYC (held simultaneously in Santo Domingo, DR). Analyzed US Census Bureau and Pew Research Center data to produce civic infographics.
DUSA's voter campaigns — which I was part of the team on — won the Jane Kalmus Award and NYC Votes Award for Highest Number of Registered Voters (NYC Campaign Finance Board). Coverage in NBC News ↗ · WNYC · New York Times · Univision. NYC CFB Chair called DUSA "a gold standard for citizen voter engagement."
Reports I designed — read them book-style
Mar 2019 – Mar 2021
On-site · Full-time
Dominicanos USA · New York City
Managed email contact lists and designed campaigns in Mailchimp. Conducted A/B testing. Led GOTV and Citizenship Event campaigns that reached 2.1M+ voters. Implemented SEO, SEM, and PPC strategies. Managed Salesforce CRM for data-driven outreach.
DUSA organizational, 2017–2025
Where the GOTV & Census work shipped
Mar 2017 – Feb 2019
On-site · Part-time
Dominicanos USA · New York City
Managed front-end and back-end development. Used WordPress and the Divi framework for monthly maintenance — events, news, headlines. Handled SSL certificate and domain management to ensure optimal security and performance.
Published on the sites I built & maintained
Sep 27, 2022
.png)
«Leonel Gómez y Melanie Beltrán, director y miembro de Q-League»Republished by Hoy Digital ↗ · El Universal Digital ↗
The Dominican foreign ministry's own release names him personally, with his role, among the institutional principals of the encounter — alongside DUSA's president and the head of INDEX's New York office.
Also at INDEX ↗Jul 9, 2021
«Leo Gómez, miembro DUSA»Names him only as a DUSA member present at the FDDE–DUSA alliance signing — where Q-League launched with the federation's recognition (the Esports Brawl Hawl at Microsoft in Times Square). It does not call him the league's director; MIREX remains the only source that does. (The article's URL slug spells the federation FDEE; the body spells it FDDE, the form used here.)
2019
«con reconocimiento de esta federación»The national e-sports federation recognizes the league — its own wording is recognition, never "sanctioned." A recognizing body, not press.
Dec 5, 2021
The Presidency covers the DUSA CODES Feria Inmersiva — a videogame-technology fair (Galería 360, Santo Domingo, Dec 2021) promoting programming as an emerging industry. Documents the work and DUSA CODES; does not name him.
Dec 4, 2021
Independent coverage of the same DUSA CODES videogame-technology fair (Dec 2021). Documents the work; does not name him.
Nov 2024
DUSA + QLeague presence at the Feria Internacional del Libro, Santo Domingo, November 2024. No public URL verified — rendered without a link.
Jul 3, 2017
A 2017 roundtable on the island's Dominican gaming scene that credits him as "Lelo Gómez" — recorded two years before QLeague and not about the league. His own account, included for the record, not as coverage of the work.
Tier reflects how directly a source attests to the work: named — a third party names him personally (only MIREX); documented — a third party documents the work without naming him; first-hand — his own account or interview. Links are verified at build time.
Jane Kalmus Award
NYC Campaign Finance Board
A DUSA team award for the organization's voter-registration work — I was part of the team behind it
NYC Votes Award
NYC Campaign Finance Board
Highest Number of Registered Voters — won by the DUSA team I was part of; the CFB Chair called DUSA "a gold standard for citizen voter engagement"
NBC News · WNYC · NYT
National Media Coverage
DUSA civic work covered by major national outlets
Leonel Gomez has 8+ years of professional experience as a designer and developer. Key roles include:
Skills: React, TypeScript, Vite, Tailwind CSS, shadcn/ui, Supabase, Postgres, row-level security, Stripe, Stripe Connect, Node, HTML, CSS, JavaScript, Figma, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Adobe Photoshop, Adobe Premiere Pro, Canva, Mailchimp, Brevo, Salesforce, Google Ads, SEO, SEM, PPC, A/B testing, Tableau, data visualization, brand identity, UI/UX design, product design, full-stack development, email marketing, event production, civic technology. Legacy / maintenance: WordPress, Divi, SSL, DNS.